Behind the Beans: Luis Duarte

About “Behind the Beans”
In “Behind the Beans,” we look at the places where relationships in coffee are really built: with the people who make quality possible long before a lot reaches you. In this edition, we’re speaking with Luis, who follows the familiy tradition of producing coffee in El Salvador.
Interview with Luis Duarte
What is your relationship with cumpa?
My relationship with Cumpa is built on both business and friendship through specialty coffee. I have been working with Cumpa for a couple of harvests now, and we feel very fortunate to continue working together because it is a partnership in which both sides grow together. I got to know them through Christine, whom I have known for several years. We also share a friendship that has developed through coffee.
How did you get into the coffee industry?
Through family heritage and tradition, my story with coffee began from birth. I am the fifth generation of coffee growers in my family. We inherited a passion for coffee and for working the land in a sustainable and responsible way.
What do you like about the specialty coffee industry?
I enjoy being able to connect directly with customers and understand their tastes and needs. I also appreciate that the effort producers put into their farms is recognized and valued, and that this hard work is reflected in the quality of the coffee in the cup.
What do you want to achieve with coffee?
I want to continue my family’s tradition, position Salvadoran coffee among the world’s finest, and help preserve our environment. I also hope to build more connections throughout the coffee value chain and create better conditions for producers as well as for all the workers involved on the farm and at the mill.
What does (specialty) coffee mean to you?
Specialty coffees are those that stand out from the rest because of their quality, exclusivity, and traceability. At the same time, they are the coffee lots that allow producers to achieve better prices, helping us improve conditions on our farms and provide better opportunities for our collaborators and workers.
What is the craziest thing that has ever happened to you with coffee?
About ten years ago, when I was just starting out in the world of specialty coffee and experimenting with my first differentiated processes, I decided to produce a natural coffee using the Maragogype variety. A fellow coffee producer shared his process with me step by step and explained exactly how to carry it out.
However, I made a mistake and ended up doing a double fermentation that was completely outside the intended process. I thought I had ruined the coffee, but when it came time to cup it, the surprise was incredible—it tasted amazing! Since then, we have continued using that process with that variety and with others as well.
Which coffee prejudice would you like to dispel?
Above all, I would like to change the perception that coffee farms are unsustainable monocultures. At least in our country, coffee is grown under significant forest cover that provides shade, and if we still have forests today, coffee farms are partly responsible for their preservation.
I would also like to challenge the old stereotype that coffee is synonymous with labor exploitation. The specialty coffee industry has helped transform that perception by promoting fair pricing and creating more equitable conditions throughout the coffee supply chain.
Which coffee highlight are you currently looking forward to the most?
At the moment, I am eagerly awaiting the new coffee season. I am especially excited about coffee lots from a farm that we developed completely from scratch. The time has finally come to evaluate the quality of those new plantings, and I am very excited to see the results.
















